🌎 The State of Travel

 
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The Daily
Friday July 18, 2025

Good morning, readers.

Skift has unveiled its State of Travel 2025 report. United Airlines is seeing demand pick up. And Wyndham and Grubhub have announced a new partnership.

Airlines
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Design by Skift

Skift Research has released its State of Travel 2025 report, a comprehensive analysis of the travel industry.

  • The report includes more than 300 charts and insights covering nearly every facet of the industry.
  • One key takeaway: Despite the rising geopolitical and trade tensions, there has been sustained growth in global travel demand.
  • Another: The online travel distribution landscape is fragmenting as financial institutions such as JPMorgan Chase launch their own booking platforms.
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    Airlines
    Meghna Maharishi
    Meghna Maharishi
    Airline Reporter
    a321Neo (1)
    Image by United Airlines

    United Airlines has seen demand increase as company executives believe the economy has stabilized.

    • Chief Commercial Officer Andrew Nocella said he believed United's current profit forecast may be conservative.
    • CEO Scott Kirby said the recent passage of the government's budget bill and a more stable Middle East have contributed to less uncertainty about the economy. 
    • "Demand feels to us like it is inflected upward and is returning toward the normal trend line we expected at the start of the year," Kirby said. 
      Get The Full Story On Skift
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      Get the Full Story on Skift
      Hotels
      Luke Martin
      Luke Martin
      Hospitality Reporter
      Wyndham-Lake-Charles-hotel-in-new-orleans
      Image by Wyndham

      Wyndham Hotels & Resorts is partnering with Grubhub to handle the delivery of food and essentials at nearly 6,000 of its U.S. hotels. 

      • The partnership will allow guests and hotel staff to place orders through the Gruhbub app or a Wyndham-branded QR code on-site.
      • The deal represents a broader shift across the hotel industry toward outsourcing services that were once handled in-house.
      • GrubHub is also offering six months free of its subscription delivery service to tens of thousands of Wyndham's hotel team members.
      Get The Full Story On Skift
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