Build versus buy travel tech strategies / Startup Stage: Hotel Splitter / Will wearables remove friction in travel?

Today's news on travel tech and distribution. 

View online July 06, 2026

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Weighing build versus buy in travel's AI era Executives from Amadeus, Etraveli and HTS discussed acquisition strategy and in-house development during a session at Phocuswright Europe 2026.

Read More  Linda Fox

Latest News Startup Stage: Hotel Splitter builds hotel booking platform around split stays The startup compares traditional hotel bookings with multi-hotel itineraries, aiming to reduce accommodation costs on longer city breaks.   Read More Beyond the app: How wearable AI is rewiring the global travel tech stack Alex Levin, founding partner at L+R, argues that wearable artificial intelligence will replace mobile apps as the primary interface for travel, requiring the industry to rethink its technology infrastructure. Read More CEO Spotlight: Naren Shaam of Omio Naren Shaam discusses AI, scaling Omio, operations and more in a wide-ranging conversation with PhocusWire. Read More

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Trending Stories Yatra considers options to regain Nasdaq compliance India-based online travel agency Yatra has 180 days to regain compliance with Nasdaq.  Read More Holidu continues European growth with acquisition of Gites.com The deal, which is Germany-based Holidu’s 14th acquisition, is in line with its strategy to integrate local home portals into its technology platform.  Read More PhocusWire's travel tech news briefs: TSA, Google, Mindtrip and more... Keep up with all the latest people, partner and product news from around the global travel industry.  Read More AI debate continues: Will travel's biggest brands thrive or falter? Mario Gavira and Christian Watts brought their ongoing PhocusWire debate to the studio at Phocuswright Europe 2026, offering sharply different views on how artificial intelligence will reshape travel distribution.  Read More

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Event Calendar SEP 8 TUE Travel marketing AI Summit London Join the industry’s leading marketers and technologists shaping the future of AI in travel. Register Now NOV 17 TUE The Phocuswright Conference Register now for the travel industry's leading event. Register Now

Recent Phocuswright Research U.S. Hotel and Lodging 2026: Slow growth, a stable split and AI waiting at the door OTAs lead, AI rises and travelers research less: New findings from three key European markets Germany sets a travel spending record—sustaining it won’t be simple US car rental growth remains muted amid new pressures Japan inbound boom becomes policy priority U.K. travel distribution has reached equilibrium. Will it stay that way? Wellness tourism hits $894B, with more growth ahead Spain’s surge signals a structural shift in global travel demand

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