The 2026 Skift IDEA Awards Have Arrived

Recognizing the Ideas Defining the Future of Travel

Hi MAG,

Submissions are now open for the eighth edition of the Skift IDEA Awards, the travel industry's most coveted achievement honoring innovation, creativity, and meaningful impact.

As we begin 2026 with renewed energy and a focus on progress, the Skift IDEA Awards continue to spotlight the brands, teams, and thinkers pushing the industry forward. For the eighth year, the program will celebrate work that redefines design, problem-solving, and innovation, and shapes what's next for travel.

Secure the Best Entry Rate

Early entry pricing is now available until March 13. Purchase your entries now at the lowest rate and work on them at your own pace. You'll have until July 1 to edit and finalize all submissions.

For 2026, all payments will be processed through Skift's in-house payment system, MySkift, making the entry process simpler and more user-friendly. Entrants submitting to multiple categories can pay for all submissions at once, with a 20% multi-entry discount automatically applied at checkout.

Purchase Entries at the Lowest Price

2026 Award Categories

Industry Innovators:
- Hospitality
- Tourism
- Business Travel
- Airlines & Airports
- Tour Operators
- Activities & Attractions

Change Makers:
- Sustainability
- People & Community
- Leadership
- Rising Star
- DEI Champion

Travel Technology:
- Operational Streamlining
- Workforce Efficiency
- Traveler Journey
- Sustainability Tech
- Best Use of AI

Problem Solvers:
- Business Outcomes
- Data Provider
- Communications

Creative Thinkers:
- Marketing
- Content
- Creative Design
- Physical Experiences

Short-Term Rentals:
- Best Properties
- Guest Experience
- Property Management

Meetings & Events (Presented by Skift Meetings):
- Hotels
- Venues & Convention Centers
- Destination Marketing Organizations
- Event Technology
- Cruise Lines

Which Category Fits You Best? Take the Quiz to Find Out.

Why Enter the Skift IDEA Awards?

Winning, or even being shortlisted, puts your work in front of the most influential audience in travel. Finalists and winners receive:

Recognition from Skift's editorial team and a panel of respected industry judges
Editorial coverage on Skift.com and amplification across Skift's marketing channels
Visibility at Skift Global Forum 2026
One complimentary ticket to Skift Global Forum, plus 25% off additional tickets
A personalized branding kit to share your achievement with customers, partners, and the press
A physical trophy to celebrate with your team