✈️ Southwest's New Bundle

 
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The Daily
Wednesday August 20, 2025

Good morning, readers.

Southwest Airlines is launching its own vacation packages. Business travelers are increasingly frustrated with their corporate booking tools. And we explain why the travel industry is paying close attention to the Federal Reserve's annual retreat in Jackson Hole, Wyoming. 

Airlines
Meghna Maharishi
Meghna Maharishi
Airline Reporter
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Image by Southwest Airlines/Stephen M. Keller

Southwest Airlines is launching its own in-house vacation packages product as part of a series of changes the carrier has been making to its business model. 

  • Getaways by Southwest will allow customers to earn Rapid Rewards points while booking vacation packages. 
  • Southwest will offer vacation packages for more than 30 markets, including Las Vegas, Orlando, and Hawaii.
  • Many airlines have been leaning into vacation packages, which have become a lucrative venture in the industry. 
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Business Travel
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Image by Adobe Stock/Nina I/peopleimages

Business travelers are increasingly reporting frustration with how booking travel has gotten more complicated, including having to deal with missing fares and mismatched prices.

  • Content fragmentation has quickly become one of the biggest headaches in corporate travel.
  • A recent survey of roughly 500 travel agencies found nearly 90% now rely on four or more booking systems. 
  • "If content is spread across multiple systems, travelers may never be offered the most appropriate itinerary …," said Sabre executive Andy Finkelstein.
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Tourism
Sarah Kopit
Sarah Kopit
Editor in Chief
trump powell
Image by Flickr/The White House

The travel industry is keeping a close eye on developments that could emerge Friday from the Federal Reserve's annual retreat in Jackson Hole, Wyoming.

  • Markets expect U.S. Fed Chair Jerome Powell to hint at a September interest-rate cut. 
  • A single quarter-point cut could save travel businesses millions.
  • Affluent households, who are already driving spending, could be further encouraged by rate cuts to book more expensive trips.
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